Digital Marketing

Instagram’s new ad format allows brands to tell stories

Instagram has introduced a new 'carousel' ad format, which allows brands to post more than one image at a time. The new format allows Instagram users to swipe sideways and view multiple brand photos, rather than the usual single shot. Carousel ads also display a 'Learn more' button, which links through to a brand's site.…

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Role of Social Media In Improving Your Brand Image

Role of Social Media In Improving Your Brand Image

Take a moment aside, bend your head over your laptop and log onto the internet highway and see the millions of people that have practically taken up residence on the digital landscape of this global village. The most lucrative and in-demand ‘estates’ are the popular blogs and social media networks like Facebook, Twitter, Instagram, Pinterest,…

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